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从日本起步做邮政销售
2018-03-14 17:09  点击数:

原标题:戴森:从电吹风到电动汽车,总共分多少步?

戴森:从电吹风到电动汽车,总共分几步?

虎嗅注:本文受权转载自PingWest品玩(ID:wepingwest),原题目《前置吸尘器后置电吹风,戴森要做电动汽车了!》,作者:光谱。

由于明天是个神奇的日子,大师都爱好的戴森 (Dyson),发布进军电动汽车行业了……

英国皇家工程院院士跟皇家学会会士詹姆斯?戴森爵士,昨天经过邮件向公司全部员工告诉了这件事。新车估计 2020 年问世。

戴森爵士应用流体力学原理发现了旋风分离式 (cyclonic seperation) 吸尘器,但没有公司乐意买他的设计(因为会影响吸尘器尘袋的发卖),所以他创建了戴森公司本人生产吸尘器,从日本起步做邮政销售,拿了设计奖,花了十几年的时光才在英国外乡以及全球滞销开来。目前,戴森利在旋风分离道理基本上出产的中高级吸尘器备受消费者的青眼。

但在那些家里能够乱、刊行不克不及乱的年青人心目中,戴森公司迄今为止最优良的产品应当是2016 年的 “Supersonic”电吹风。大概从五年前开端研发,戴森利用之前的无扇叶风扇技术,设计了一款风量超大但又尺寸极小且超静音的马达,花了足足四年设计出了这款超静音电吹风,www大发888网页版,售价 3000 元国民币……

詹姆斯?戴森爵士

除了吹风机、吸尘器之外,戴森公司其他的好评产品还有无扇叶风扇/空调/加湿器。哦对了,就在往年 6 月,戴森还推出了一款号称 37 年不必换灯胆的 CSYS 台灯,售价依然是“戴森”级的 4000 元。这款台灯所用热管技术的创造者是戴森爵士的儿子杰克?戴森 (Jake Dyson)。

戴森产品都挺贵,就连支出不错的小白领想买都得好好打算一下,究竟买了小半个月工资就没了……但良多人还是成为了戴森的拥趸--作为“消费进级”风潮的代表产品,成为戴森的用户能让你的生涯品质进步一年夜截……还是值得的。

戴森还有一些其余商用产物,比方 Airblade干手器、商用照明等等。总的来说,这仍是一家十分不错的花费电子企业……可它怎样就去做电动汽车了呢?

实在戴森跟汽车的故事要追溯到上世纪 80、90年月。1988 年,戴森爵士看到一篇论文,发现柴油机的尾气有重大的安康迫害。戴森在 1990 年设破了一个专门的团队,用旋风分别技术做柴油机尾气颗粒捕获。

到 1993 年,这个团队曾经开收回了可用的原型,他们为了推行还把这款产品奉上过电视节目。遗憾的是,和那些看走眼的吸尘器厂商一样,www大发888网页版,汽车公司也对戴森的颗粒捕捉技巧不感兴致。来由你确定想不到:他们感到捕获这些无害物资之后处置起来太费事太昂贵……

戴森爵士做这件事是想要增进技术提高和维护行人安康,但在事先环保并不是那么大的一个话题。斟酌到戴森还有中心营业--吸尘器要做,这个柴油机尾气颗粒捕获的名目就没有做下去。

但戴森爵士是个忘性很好的人,干净汽车技术这件事,他始终放在心里。到了 2016 年,Supersonic 吹风机宣布后在市场上广受好评,戴森爵士忽然想起了汽车那档子事。

他发明:戴森既有强盛的电动马达,电池技术才能也不差,还有无比丰盛的流膂力学研讨教训和产品转化能力。但成绩是,从前这些技术都是绝对自力的,存在于分歧的产品里,好比吹风机、无扇叶电扇和无绳吸尘器里--有不一个产品,可能把戴森的一切技术和研发实力都聚集到一同?

这个产品就是汽车,电动汽车。

戴森父子

客岁 9 月和往年 8 月,戴森先后从阿斯顿马丁招来了两名高管,分辨为产品研发总监伊恩?迈纳德 (Ian Minards) 和洽购总监大卫?威尔 (David Wyer)。另据 Recode 报道,前特斯拉寰球公关副总裁今朝在戴森担任公关。戴森的电动汽车团队成员曾经超越 400 人,并将持续高速扩大。戴森爵士还保障将投资 20 亿英镑用于电动汽车研发。

所以,“戴森”牌电动汽车长什么样,跑多快,有什么特征?这些戴森爵士都谢绝流露,起因是“汽车行业技术竞争过分于剧烈”,对于汽车的细节该公司都必需尽量保密。

不会长如许吧:

开个打趣……

不外有一点我晓得,那就是:

这可能是第一款你勒紧裤腰带都买不起的戴森产品……

以下为外部信全文:

In 1988 I read a paper by the US National Institute for Occupational Safety and Health, linking the exhaust from diesel engines to premature death in laboratory mice and rats. In March 1990 a team at Dyson began work on a cyclonic filter that could be fitted on a vehicle’s exhaust system to trap particulates.

By 1993 we had developed several working prototypes and showed an early iteration to British television programme?Blue Peter. The team went on to develop a much more sophisticated technology.

To our chagrin, nobody at the time was interested in employing our diesel exhaust capture system and we stopped the project. The industry said that ‘disposing’ of the collected soot was too much of a problem! Better to breathe it in?

In the period since, governments around the world have encouraged the adoption of oxymoronically designated ‘clean diesel’ engines through subsidies and grants. Major auto manufacturers have circumvented and duped clean air regulations. As a result, developed and developing cities are full of smog-belching cars, lorries and buses. It is a problem that others are ignoring.

Throughout, it has remained my ambition to find a solution to the global problem of air pollution. Some years ago, observing that automotive firms were not changing their spots, I committed the company to develop new battery technologies. I believed that electrically powered vehicles would solve the vehicle pollution problem. Dyson carried on innovating. The latest digital motors and energy storage systems power the?Dyson Supersonic hair dryer?and?cord-free vacuum line. We’ve relentlessly innovated in fluid dynamics and HVAC systems to build our?fans, heaters and purifiers.

At this moment, we finally have the opportunity to bring all our technologies together into a single product. Rather than filtering emissions at the exhaust pipe, today we have the ability to solve it at the source. So I wanted you to hear it directly from me: Dyson has begun work on a battery electric vehicle, due to be launched by 2020.

We’ve started building an exceptional team that combines top Dyson engineers with talented individuals from the automotive industry. The team is already over 400 strong, and we are recruiting aggressively. I’m committed to investing ?2bn on this endeavour.

The project will grow quickly from here but at this stage we will not release any information. Competition for new technology in the automotive industry is fierce and we must do everything we can to keep the specifics of our vehicle confidential

In London, nearly 9,500 people die early each year due to long-term exposure to air pollution according to a study carried out by researchers at King’s College London. The World Health Organisation reports “in 2012 around 7 million people died ? one in eight of total global deaths ? as a result of air pollution exposure”. It is our obligation to offer a solution to the world’s largest single environmental risk. I look forward to showing you all what I hope will be something quite unique and better, in due course!

James

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